Nick Lusk

I Am A

Experienced developer with expertise in UI/UX design, front-end web development, and software engineering. Proficient in a diverse set of languages, frameworks, and technologies, including JavaScript (ES6), React, HTML5, CSS3, jQuery, and more. Skilled at creating user-centric interfaces, ensuring usability, and delivering data visualization solutions. Experience includes roles as a Software Engineer, Senior UI Developer, and Web Developer, consistently demonstrating leadership, innovation, and a commitment to best practices. Ready to contribute expertise and a passion for excellence to a dynamic team or project.

I was once nominated for an Emmy, and I hold a bachelor's degree from the University of Georgia.


A Front-End UI Web Developer/Engineer based in The Triangle, NC.

Nick Lusk as Belkie Bear


I am an experienced Front-End Web Developer based in the Raleigh, NC area

I have worked for a very diverse set of companies in a wide range of industries and sizes. As a futurist, I have specialized in building stylish, modern websites. My passion is digital UI & UX that users can immediately understand and that produce meaningful interactions. I was also Belkie Bear in Hilton Head, SC back in 1988.


978 233 0867

My Skills

This list has been curated to increase audience engagement.

Data Visualization
WordPress / PHP
jQuery / AJAX
Sass / LESS
React / Redux
SVN / Git

My Resume

In 2000 I bought a book on HTML, and in a few short months I was working for a power and gas utility conglomerate building all their external websites. Able to apply my skills to multiple industries I have also worked for a cell phone entity, a 24-hour cable news network, a network security firm, a large automotive media company, a large financial services firm, a giant software company, and the pharmacy management software division of a healthcare robotics corporation.

On the job my focus is to be collaborative by nature, conscientious, volunteer-minded, and biased towards action. I keep my skills up-to-date by regularly taking online classes and paying attention to trends. My preference is to work for an employer several years, mainly to maximize the return on institutional knowledge acquired over time. Most recently I have expanded my skillset to include people management by having a direct report.

Languages & Frameworks

JavaScript, Plotly, ES6, React, HTML5, CSS3, Sass, LESS, jQuery, Redux, Bootstrap, HAML, JSP, JSF, R, XML, XSLT, XPATH, FreeMarker, BASH, Asynchronous Programming (AJAX)

Skills & Technologies

RESTful API, Agile/Scrum, Docker, SQL, CouchDB, User Experience (UX), Design Thinking, User-Interface (UI), Data Visualization, Usability, Continuous Improvement, Progressive Enhancement, Front-End Web Design, Front-End Web Development, Agile Development, Agile Software, Version Control with SVN & Git

Software Applications & Suites

IDE | IntelliJ, RubyMine, WebStorm, RStudio, VS Code, Atom, Notepad++
Agile | Atlassian (JIRA, Confluence, Trello, BitBucket, Fisheye, Crucible), Team Foundation Server, Version One
Analytics | Google Analytics, Eloqua, Adobe Experience Cloud (Omniture/Catalyst)
Data Visualization | Plotly, D3JS, R/ggplot2, Tableau, Power BI, Excel
Operating Systems | Windows, UNIX, Linux, OS/X
Additional | Postman, Adobe Creative Cloud, GIMP, Terminal and GitHub Enterprise

Honors & Awards

Employee Impact Award | Omnicell, Inc. 2018
Greenie | Dell SecureWorks, April 2014
Emmy nominee for Mauritania: Slavery's Last Stronghold |, July 2013
Employee of the month nominee | Dell SecureWorks, November 2012
Dell Everyday Hero | Dell SecureWorks, November 2012

Professional Experience

Volunteerism/Team Drea Foundation, Raleigh, North Carolina | March 2019 - Present

  • Race Monitor: Initially volunteered as a race monitor for Team Drea.
  • Film Festival Screen Support: Assisted in organizing and facilitating screenings of the documentary about the foundation's founder in Winston-Salem and Durham.
  • Data Management: Helping resolve issues with multiple data ingestion feeds from different platforms.
  • Email DNS: Assisted in troubleshooting and fixing DNS issues preventing all incoming and outgoing emails from functioning.

AVANADE, Raleigh, North Carolina | June 2021 - January 2023
Senior Front-End Developer/Software Engineer

  • Populated and configured the foundation of react application and wrote all corresponding documentation. Additional technologies used: TypeScript, SASS, ESlint, Stylelint, Prettier, React Testing Library/JEST, and Git
  • Built custom, bespoke data dashboards for CFOs at a large financial firm. Used Plotly for the graphing engine, hand-coded everything else, and handled all the design work. Since I was on a team of one for this project I also created and wrote all documentation
  • Assisted in building Tableau charts from client-supplied Excel files
  • Helped with QA on a troubled project, fixing coding standards issues, bugs, and performance issues
  • Tasked with resolving several errors that an energy company was experiencing when pulling EPA data into their Azure Data Factory instance. Found syntax errors and reported to source to fix
  • Worked on internal Power BI application

Gap Year/Pandemic, Rolesville, North Carolina | March 2019 – May 2021

  • I took some time off. During that time, I did the things it can be hard to find the time to do like spending extra time with my family, building a little free library, teaching myself to garden, building a guitar, or volunteering

Omnicell, INC. (formerly Ateb, Inc.), Raleigh, North Carolina | July 2017 – March 2019
Software Engineer III

  • Worked on web-based software created with Ruby and HAML
  • Involved in creation and maintenance of front-end, both functional and aesthetic
  • Optimized JavaScript by combining and minifying all files at build time
  • Upgraded JavaScript libraries to most recent versions
  • Established linting process for JavaScript using ESLint and resolved all issues
  • Identified and refactored user interface elements that could be modularized
  • Proposed and created first ever style guide defining use of fonts, colors and other visual elements
  • Established linting process for CSS using Stylelint and extracted all inline CSS from template files
  • Volunteer Fire Marshall, Cultural Award Committee judge and member of Productivity Team
  • Created and maintained Visio diagram of software architecture
  • Worked with security team to resolve all items of concern found via penetration testing and according to OWASP standards
  • Participated in company-wide hackathon, creating UI for my team's project as well as shooting and editing our video submission
  • Built repository of IDE settings for engineering team and wrote extensive documentation on the tools and plugins we had integrated with our IDEs and how they were used
  • Local development done using Docker
  • Maintained HIPAA compliance by generating fake customer data for development and QA testing

Cox Automotive Inc., Dunwoody, Georgia | June 8th 2015 - March 31st 2017
Senior User Interface Developer

  • Contracted by Strive Consulting
  • Helped build two versions of the KBB/AutoTrader Instant Cash Offer application.
  • The technologies used in the original version include JAVA/JSF, JavaScript, jQuery, CSS3 and HTML5.
  • Final version of Instant Cash Offer application built with ReactJS, ES6, Redux, Bootstrap, and SASS.
  • Used React Router to navigate within application and manipulate browser history.
  • Built components for user to input, view and edit data to be sent and returned from API.
  • Communicated with API via GET, POST and PATCH protocols.
  • Used PATCH protocol to make partial updates to API.
  • Resolved all errors and warnings generated by ESLint.
  • Error handling for status codes from server and try/catch blocks.
  • Experience with NPM and node.js.
  • Part of a team in a Scrum-based, agile environment.
  • Migrated from SVN to GitHub Enterprise and trunk-based development.

Dell SecureWorks, Atlanta, Georgia | July 9th 2012 - May 2015
Web Developer

  • Responsible for all duties associated with the roles of Web Developer and Webmaster.
  • Eliminated all legacy JavaScript and existing Prototype.js making jQuery the sole library.
  • Combined all JavaScript into two minified files, eliminating over ten http requests and reducing page weight.
  • Deployed form completion for established leads using JavaScript to read user cookie data.
  • Use both Google and Adobe analytics platforms to deliver reporting and data analysis.
  • Create custom data visualizations using D3JS, R programming and manual API calls.
  • Light graphic design work to fill gaps due to absence of a staff designer.
  • Maintain and update template architecture using JSP and Java.
  • Nominated for Employee of the Month and recognized by Dell Services as an Everyday Hero in November 2012.
  • Reduced average site load time by 50% via extensive optimizations.
  • Migrated binary content to a CDN.
  • Implemented variety of improvements to enhance SEO.
  • Administered Alterian CMS software and Wordpress installation.
  • Built RSS syndication and XML sitemaps.
  • Coordinated the design and deployment of a development environment for production website.
  • Developed forms and SEM landers for Eloqua marketing platform.
  • Upgraded blog content to custom Wordpress installation.
  • Wrote extensive documentation of all web processes and platforms.
  • Built and launched multiple international, foreign language websites.
  • Deployed HTML5 template refresh around existing content and redesigned homepage to align site design with parent company., Atlanta, Georgia | 2006-2012
Webmaster/Web Editor

  • Create and maintain all static HTML pages, update site-wide CSS files as well as template and server-side include files pulled into CMS.
  • Work directly with editorial staff loading and maintaining site content.
  • Emmy nominated for work on Mauritania: Slavery's Last Stronghold.
  • Build and update stories manually and via CMS tools.
  • Train new hires on methods and procedures.
  • Update documentation to reflect changes in Web site construction.
  • Crop images from wire services for use in various content formats.
  • Sift wire stories for editorial staff, as well as building occasional interactives.
  • Troubleshoot technical issues for editorial staff and report site errors sent from viewers.
  • Act as liaison between editorial staff and Network Operations Center during technical outages.
  • Assisted in creating and maintaining our VIP Wordpress platform using PHP.
  • Created custom post types, page templates, control panel functions, shortcodes and widgets for Wordpress templates.
  • Customized tweet functionality on blogs using Twitter API.
  • Developed for CMS using Freemarker and CouchDB.
  • Created and edited content feeds via XSLT-driven syndication system.
  • Tested integration of Wordpress hosted RSS data into our Newspulse system via SQL queries.

Southern Company (Contracted by both Aquent and CCCi), Atlanta, Georgia | 2001-2006
Web Publishing Specialist/Webmaster

  • Update and maintain content for all seven corporate external websites under Southern Company umbrella including,,, and
  • Assist intranet team when needed.
  • Build, maintain and troubleshoot UI templates for all application vendors and outside clients.
  • Compile all traffic data by operating company and domain using Adobe Omniture/SiteCatalyst.
  • Enforce style guidelines and consult with clients on the best way to present their content in accordance with Southern Company corporate standards.
  • Assist in composing Web copy.

PanAmSat (Currently known as Intelsat), Atlanta, Georgia | 1998-2000
Global Scheduling Coordinator

  • Responsible for the distribution of international satellite-delivered broadcast video programming via PanAmSat's global network of domestic and international geostationary satellites and Earth stations.
  • Coordinate satellite news gathering (SNG) applications for major international news agencies, including BBC, CNN, NHK, FOX and Reuters.
  • Organize the international distribution of sporting events such as the NBA, NFL, Major League Baseball and World Cup Soccer to cable systems, networks, other redistribution sources and TV households worldwide.
  • Provide client pre-transmission consulting and solutions for ad hoc video distribution, utilizing terrestrial fiber optic networks (VYVX) and compressed digital applications such as Multi-Channel per Carrier (MCPC) or Single Carrier per Channel (SCPC).
  • Track volume and frequency of phone calls in and out of the scheduling department by extension and time of day for purposes of monitoring work flow and efficiency of scheduled coordinators.

JWT S.C. (Currently known as JWT Inside, contracted by AD Temps), Atlanta, Georgia | 1997
Traffic Coordinator

  • Handle trafficking of all standard cost ads
  • Act as liaison between account services and production
  • Close and file all standard cost jobs
  • Ship and track all packages leaving agency


University of Georgia, Bachelor of Arts, Major in Telecommunications, Minor in Drama, June 1997

Georgia Institute of Technology, Chemistry, August 1992 to June 1993


Anything worth doing is worth doing well


These are re-posted from my LinkedIn page.

Latest Blogs

Not always about UI and front-end programming.

26 Jan 2021 Electronics DIY
Double the delay time of your Ibanez DL-5

Over on the Highly Effected YouTube channel we break down how to add an extra memory chip to your Ibanez DL-5 Digital Delay pedal. Includes before and after demos.

26 Mar 2021 API React Axios
Several Ways JavaScript Can Get Data From An API

Making an API call is a lot like skinning a cat, there is more than one way to do it.

April 3 2023 Reading DIY Carpentry
We built a Little Free Library

The very first Little Free Library in Rolesville, NC.

Get in touch

Let's talk about it. Dígame.

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Raleigh/Wake Forest, NC